About us

The myGP app was lovingly created and developed by iPLATO, a multi-award winning healthcare technology company based in the UK.

We have been working with the NHS and in UK healthcare for nearly 20 years and work tirelessly to simplify access to healthcare.


Who we are

Every person who works for myGP is dedicated to improving access to GP services. Not only do we want to alleviate pressure on our NHS, but also find practical solutions to make access to NHS service quicker, simpler and easier. 

We believe that every patient should have access to the right care at the right time. We listened, and continue to listen to primary care staff, clinicians and patients to develop a platform that continues to simplify access to healthcare.


Partnered with the NHS

We are proud of our long-standing partnership with the NHS.

We believe that our partnership with the NHS is a two way process. After listening carefully to the needs of patients, commissioners and clinicians for the past 15 years, we have made sure that our developments are relevant and needed by patients and The NHS. Not only do we involve our partners in development, but we also let them challenge our opinions, alter our perspectives and provide meaningful insight into how we can develop technology that can best help all involved.

The myGP platform is available in over 6500 GP surgeries.


The founder

myGP originated life as iPLATO healthcare (and even just iPLATO before that).

Founded by Tobias Alpsten in 2016 his passion for technology and for helping people came together in the launch of myGP in 2016.

iPLATO had been working with GPs delivering practice messaging prior to this but Tobias alongside his business partner Martin and non-executive chairman, Mike understood the vast opportunities within digital health.

Learn more

Customer Charter: Patient-First Healthcare

We help; we do not hinder 

We value and respect our close relationship with primary care physicians (General Practitioners and other clinicians in primary care) and seek to complement their aims of improving patient outcomes, patient experience, and maintaining and improving financial sustainability.

We offer speed and convenience through digital first 

We understand that digital first should be an option. We recognise the need to offer our users convenient and optimised healthcare products and services quickly and efficiently. We appreciate that digital first is complementary to traditional healthcare services.

We present exclusive deals and content 

We want our users to reap the benefits of our partnerships, myGP partnerships will be beneficial to our users through discounts or economies of scale, based on the payor model.

We Ensure quality of service to help user choice 

Healthcare is fragmented and confusing. On behalf of our users, we ensure that all services and products on myGP meet regulatory and clinical standards in their respective fields

and geographies.

We behave well, always 

Our raison d’etre is the betterment of society; not the worsening. We will not employ business practices or engage with partners who undermine the trust of our customers, other partners, or the broader communities in which we operate.

Find out more about partnership opportunities

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